Identity designed for Sonar, Barcelona, a technology and music festival.
Using colours inspired by a sunset in one version of the identity and dark colours in the other. This represents the day and night aspects of the festival.
Taking inspiration from the look of bionic chips in the visual element of the identity, it signifies that this festival has a tech component.
The dots show the multiple sectors of the festival and it’s different locations. This keeps it a friendly and fun design for the musical side of the festival.
